The Significance of User Experience in Digital Marketing

How does user experience fit into the broader digital marketing mix?

  • a level of audience engagement,
  • the ability to meet and exceed customer needs,
  • and the perception of your brand.

What are the benefits of user experience in digital marketing?

Supporting your SEO efforts

Generating more leads

Increase customer satisfaction

Increase brand credibility

Make marketing messages impactful

Conversion is in the little UX details

--

--

Get the Medium app

A button that says 'Download on the App Store', and if clicked it will lead you to the iOS App store
A button that says 'Get it on, Google Play', and if clicked it will lead you to the Google Play store
Loop11

Loop11

2.4K Followers

Loop11 is a simple yet powerful remote user testing tool. Test the UX of any website or prototype. Try it for free for 14 days! www.Loop11.com